Terms of Service

3.1 Account Creation

• You must provide accurate, current, and complete information during registration
• You must be at least 18 years old to create an account
• One person or legal entity may maintain only one account
• You must keep your account information up to date

3.2 Account Security

• You are responsible for maintaining the confidentiality of your password
• You are responsible for all activities that occur under your account
• You must notify us immediately of any unauthorized access or security breach
• We recommend enabling two-factor authentication for enhanced security

3.3 Account Restrictions

You may not:

• Share your account credentials with others
• Create multiple accounts to circumvent usage limits
• Use another person's account without permission
• Transfer your account to another person without our written consent

5.1 Credit System

• Report credits reset monthly on your billing date
• Chatbot query credits reset monthly on your billing date
• Unused credits do not roll over to the next billing period
• Credit usage is tracked in real-time in your account dashboard

5.2 Fair Use Policy

We expect users to use the Service in good faith. We reserve the right to:

• Monitor usage patterns to detect abuse
• Throttle or limit excessive API calls or automated requests
• Suspend accounts that violate fair use principles
• Implement additional rate limits if necessary to ensure service stability

5.3 Service Availability

While we strive for 99.9% uptime, we do not guarantee uninterrupted service. We may perform scheduled maintenance with advance notice. We are not liable for service interruptions, downtime, or data loss.

7.1 Authorization

By connecting your Google Ads or Meta Ads accounts, you authorize AdSherpa to access your advertising data as described in our Privacy Policy. You represent that you have the necessary rights and permissions to grant this access.

7.2 Third-Party Terms

Your use of Google Ads and Meta Ads is subject to their respective terms of service:

• Google Terms of Service
• Google Ads Terms and Conditions
• Meta Terms of Service
• Meta Advertising Policies

7.3 Data Accuracy

We rely on data provided by third-party platforms. We are not responsible for inaccuracies, delays, or errors in data provided by Google, Meta, or other third parties. You should verify critical data directly with the source platform.

7.4 Revocation of Access

You may revoke our access to your advertising accounts at any time. If you revoke access, you may lose access to features that depend on that integration. We are not liable for any loss of data or functionality resulting from revocation.

8.1 Our Intellectual Property

The Service, including all software, design, text, graphics, logos, and other content, is owned by AdSherpa and is protected by intellectual property laws. You are granted a limited, non-exclusive, non-transferable license to use the Service in accordance with these Terms.

You may not copy, modify, distribute, sell, or lease any part of the Service without our express written permission.

8.2 Trademarks

"AdSherpa" and our logo are trademarks of AdSherpa. You may not use our trademarks without prior written consent.

8.3 Feedback

If you provide feedback, suggestions, or ideas about the Service, you grant us a perpetual, worldwide, royalty-free license to use, modify, and incorporate such feedback into our Service without any obligation to you.

9.1 Your Content

You retain ownership of all data, reports, and content you create or upload to the Service ("User Content"). By using the Service, you grant us a limited license to host, store, process, and display your User Content solely for the purpose of providing the Service.

9.2 Data Rights

Your advertising data remains yours. We access it only as authorized by you and as necessary to provide the Service. See our Privacy Policy for details on how we handle your data.

9.3 Content Responsibility

You are solely responsible for your User Content and the consequences of sharing it. You represent and warrant that you have all necessary rights to your User Content and that it does not violate any laws or third-party rights.

9.4 Data Portability

You may export your reports and data at any time. Upon account termination, we will delete your data in accordance with our Privacy Policy and data retention schedule.

Professional Advice

AdSherpa provides data analysis and recommendations but is not a substitute for professional marketing, financial, or legal advice. You should consult with qualified professionals before making significant business decisions based on our Service.

Indemnification

You agree to indemnify, defend, and hold harmless AdSherpa, its officers, directors, employees, and agents from any claims, liabilities, damages, losses, and expenses (including legal fees) arising from your use of the Service, violation of these Terms, or infringement of any third-party rights.

12.1 Termination by You

You may terminate your account at any time by accessing your account settings or contacting us. Cancellation of paid subscriptions is subject to the billing terms in Section 4.

12.2 Termination by Us

We may suspend or terminate your account at any time if:

• You violate these Terms or our Acceptable Use Policy
• Your account is inactive for more than 12 months
• We are required to do so by law
• Your payment method fails repeatedly
• We detect fraudulent or suspicious activity
• We discontinue the Service entirely

12.3 Effect of Termination

• Your access to the Service will cease immediately or at the end of your billing period
• We will delete your data according to our Privacy Policy and retention schedule
• You may request a data export before termination
• Sections of these Terms that should survive termination will remain in effect
• No refunds will be provided for partial subscription periods unless required by law

13.1 Service Changes

We reserve the right to modify, update, or discontinue any aspect of the Service at any time. We will provide reasonable notice for material changes that negatively impact functionality.

13.2 Terms Changes

We may update these Terms from time to time. When we make material changes, we will notify you via email or through a prominent notice in the Service at least 30 days before the changes take effect. Your continued use of the Service after the changes take effect constitutes acceptance of the new Terms.

14.1 Governing Law

These Terms shall be governed by and construed in accordance with the laws of the United States, without regard to its conflict of law provisions.

14.2 Dispute Resolution

If a dispute arises between you and AdSherpa, we encourage you to contact us first to seek an informal resolution. Most disputes can be resolved quickly and amicably through direct communication.

14.3 Arbitration

Any dispute that cannot be resolved informally shall be resolved through binding arbitration in accordance with the rules of the American Arbitration Association. The arbitration shall take place in the United States, and judgment on the award may be entered in any court having jurisdiction.

14.4 Class Action Waiver

You agree to resolve disputes with us on an individual basis and waive your right to participate in class actions, class arbitrations, or representative actions.

Severability

If any provision of these Terms is found to be unenforceable or invalid, that provision will be limited or eliminated to the minimum extent necessary, and the remaining provisions will remain in full force and effect.

Waiver

Our failure to enforce any right or provision of these Terms will not be considered a waiver of those rights.

Assignment

You may not assign or transfer these Terms or your account without our prior written consent. We may assign our rights and obligations under these Terms without restriction.

Entire Agreement

These Terms, together with our Privacy Policy and any other legal notices published by us, constitute the entire agreement between you and AdSherpa regarding the Service.

Force Majeure

We shall not be liable for any failure or delay in performance due to circumstances beyond our reasonable control, including acts of God, war, terrorism, natural disasters, or internet outages.